Better Visibility & More Patient Enquiries

We transformed the clinic’s online visibility through a strategic organic healthcare SEO campaign. By optimising both the clinic’s website and Google Business Profile, we helped it rank prominently for high-intent local search terms such as “psychology near me”, and other relevant queries. This significantly boosted their presence in local search results and enhanced their credibility and discoverability across all digital platforms.

The business operates across multiple sites, from a flagship location just off Harley Street in central London to regional centres in Bury St Edmunds and other areas. It was essential to establish consistent, accurate, and locally optimised profiles for each clinic location to ensure maximum visibility and trust.

Prior to our involvement, the centre had done little to no marketing. As a result, this project involved a comprehensive digital clean-up, including the alignment of branding and information across channels, and the implementation of foundational healthcare marketing systems to support long-term success.

We also introduced internal processes to improve data collection and attribution, helping the clinic understand how and where new patient enquiries were being generated. By setting up tracking mechanisms across website forms, calls, and map listings, we created a clear picture of what was driving conversions. This data now informs ongoing strategy, allowing us to focus efforts on the highest-performing channels to further increase new patient bookings.